Seth Godin’s book “The Purple Cow” accurately challenged organizations to develop into a Purple Cow…the ability for a brand to consistently stand out among its competitors. So if you’re among those of us crazy enough to believe “life’s too short”, you probably don’t want to waste time not being the company you believe you’re destined [...]
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Tonight, before you drift off checking mindless email trails…stop and list the 3 things that you could do tomorrow to most impact your business, if you had to leave work at 11am. Then ask yourself why the rest of your day gets filled by tasks that don’t seem to show up on the list.
The culprit? [...]
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Had lunch with a friend, Glenn (Thompson), General Manager of the Commerce Club, a private dining club in our city. Before executing all the tasks a waiter is expected to do, his server said: “Mr. Wasserman, do you prefer a white or black linen napkin”?
Here’s what he really said: “You’re important to me. You matter. [...]
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Don’t be afraid to spend more time hovering over a destination…it usually means the plane you’re landing’s a lot bigger than you thought.
Same thing’s true for big ideas. Let it breathe a bit, and get a few additional sets of trusted and experienced eyes on it. You just might be on to something remarkable.
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I came across a pretty insightful quote this morning: “The world is so fast that there are days when the person who says it can’t be done is interrupted by the person who is doing it.”
Shared it with 8 different people, different organizational levels, different walks of life, different generations. They all smiled and said “how [...]
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I’m amazed at how easy it is for leaders to end up doing minimum wage work every day, regardless of their title, because we don’t prioritize a day based on that we’re gifted to do, and what that gift is worth. Do you react to your day based on what others need you to do [...]
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In a March 2008 Neilsen Company survey, 58 million US consumers (23% of total mobile subscribers) said they’d been exposed to advertising on their cell phones within the past 30 days. Of this group, 28 million or 51 % responded to a mobile ad in some way.
Hmmm…Wonder if the world’s changed the last 3 years? [...]
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